\n\nMerino is an extremely advanced material which grows on the back of millions of little fluffy fellas around the country so was an obvious choice when we wanted to make something from a natural New Zealand material.\n\nHere's a bit about why we used it for our cosy socks\nSOFT\nMerino fibres are much finer than traditional wool, making them easy to bend and feel softer.\nELASTIC\nMerino is naturally elastic, retuning to its original shape easily. Perfect for exercising and in the workshop.\nBREATHABLE\nThe fibres absorb moisture and then evaporate into the air, making it extremely breathable.\nWARM AND COOL\nIn contrast to synthetics, Merino is an active fibre that reacts to changes in body temperature. So it helps you stay warm when the weather is cold, and cool when the weather is hot.\n\nSTATIC RESISTANT\nBecause Merino wool can absorb moisture vapour, it tends not to create static electricity, helping it to drape beautifully and be less likely to cling uncomfortably to your body than other fabrics.\nODOUR RESISTANT\nIn contrast to synthetics, Merino wool can absorb moisture vapour which means less sweat on your body. Merino wool even absorbs the odours from sweat, which are then released during washing.\nSTAIN RESISTANT\nMerino fibres have a natural protective outer layer that prevents stains from being absorbed. And because Merino wool tends not to generate static, it attracts less dust and lint.\nMACHINE WASHABLE\nRecent innovations mean many Merino wool garments can now be machine-washed and tumble dried. It's very elastic too so requires less ironing than other fabrics.\nANTI-WRINKLE\nAt microscopic level, each Merino fibre is like a coiled spring that returns to its natural shape after being bent. This gives Merino garments a natural resistance to wrinkles.\n\nFIRE RESISTANT\nYou are safer in Merino wool because it is flame retardant and doesn't melt or stick to the skin.\n\n\n\nBIODEGRADABLE\nWhen Merino fibre is disposed of, it will naturally decompose in soil in a matter of years, slowly releasing valuable nutrients back into the earth.\nRENEWABLE\nEvery year Merino sheep produce a new fleece, making Merino wool a completely renewable fibre source.